Why hire a digital agency?

Do you want more exposure or to reach new markets? Do you want to grow your business? Worry no more. The digital agency is what you need to hire to achieve these results.

 

Nowadays, having a website or social media can lead to more sales. You need to create content, manage the website or social media so that you get much value from it. Thus, you need a lot of time to do all these. A digital agency can do this within a short duration.

Below are reasons why you should hire a digital agency.

To promote your brand across channels

 

It will help promote your business in all areas of marketing. You hire expertise with skills in every area of digital marketing who will support your entire brand through all the available channels. This gives a complete marketing package to promote your business.

 

Enables you to focus on running your business

 

They free up your hands by taking the helm of your marketing needs. You can take the reins on other essential aspects of your company. If you want to spend more time in strategic planning, finding better efficiencies in operations, portfolio management or research and developing, then having a digital agency to handle digital marketing strategies will give you the time you need.

 

Reduce marketing costs

 

The agency is much less costly over time compared to an in house operation. Agencies work as contractors which enables you to eliminate payroll taxes. You will also reduce the recurring cost of hiring full-time employees such as health care costs and salaries.

 

Most of the agencies already have essential digital marketing tools which means that you will not spend in purchasing them.

 

Scalability of the service

 

With a digital agency, there are no constraints on your current team or need to expand your team. It usually accommodates all your needs in your growing business and offers several plans and packages that suit your business.

 

When targeting a new market, it is ideal that you have a scalable and flexible agency.

 

You get new ideas

 

A digital agency gives you great ideas on the techniques that will provide you with the best results. You get a new perspective to what your team had been doing before. They create new ideas based on the consumer’s viewpoint by assessing your efforts in marketing.

 

It will assist you in locating the target audience in social media, what the audience likes and how to share it. This will boost your social media campaigns.

 

Staying relevant to your industry

 

They research your market and identify your competition which is very important in launching campaigns. You need to know your industry, your competition, and the latest marketing practices to ensure quantifiable results.

 

They target and research the target audience to understand their preferences and interests. You will then adopt marketing strategies that ensure maximum results and relevance in the business.

 

Results are measurable

 

They can provide analytics and reports which gives you a tangible measure of results you get through your services. Their expertise and specialisation in digital marketing allow them to assign accurate values to any campaign to prove the effectiveness of the approach.

For these reasons hiring a digital agency is the best action for companies seeking to establish their products online and worldwide.

Business Digital Strategy

The economic and social environment is changing rapidly. The digital revolution brought about by the rise of digital technologies is profoundly disrupting businesses. Driven by this transformation, technological innovation, strong competition and changes in consumer demand and behavior are driving businesses to change.

To take advantage of these changes and opportunities, it is therefore essential to develop a digital strategy whose core is improving the customer experience. Via Consultants supports you in this process which involves the deep and accelerated transformation of the activities, processes, skills and models of the organization.

The main objectives:

  • Intelligently integrate technological innovation, such as digital tools, web and mobile applications, robotics, automation, connected objects, etc .;
  • Increase the agility of the organization by developing flexible and scalable solutions;
  • Optimize the value chain and review business models;
  • Simplify, optimize and automate business processes.

Profits;

  • Improved customer experience
  • Simplification of processes
  • Cost reduction
  • Reduced operational deadlines
  • Minimized risks
  • Increase in market shares
  • Revenue growth
  • Increased organizational agility

The path to digital transformation is not necessarily easy. But adding a digital dimension to your business is an essential goal that will allow you to multiply interactions and transactions in the lives of your customers, employees and partners.

Business Councils

Established under the aegis of the CGEM, in partnership with its foreign counterparts, the Councils of Business play a very important role in the dynamics of economic development of Morocco and represent an essential tool for the promotion of the international exchanges, the encouragement of the partnership relations and the strengthening of cooperation between Morocco and its foreign counterparts.

The CGEM supervises and animates 43 Bilateral Business Councils. Each Board is led by members who operate in the relevant market with in-depth knowledge of the specificities and approaches to be adopted.

Constitution of Business Councils:

A Moroccan Council (under the auspices of the CGEM) and a counterpart employers council are constituted respectively in Morocco and in the country concerned in order to ensure liaison and consultation between the economic circles of the two countries, to facilitate access to commercial information and allow its centralization and dissemination to CGEM members.

  • Each Council is made up of representatives of the business world. Board management methods are set separately in each country;
  • Each Council is autonomous in its own field of action while collaborating and cooperating closely with the other Council.

Composition:

Each Business Council is headed by a President and has at least five members appointed by the latter and chosen from among the members of the CGEM up to date of their contributions.

The President of the Business Council is appointed by the President of the CGEM for a term of 3 years renewable once by decision of the President of the CGEM. His function can not be combined with that of President of another Business Council.

Criteria for Appointment of the President:

In order for a Chairman of the Board of Directors to carry out his mission, he must meet a number of criteria, including:

  • To be a member of the CGEM and up-to-date dues;
  • Have a sense of commitment and be available to carry out the activities of the Business Council;
  • Operate, as part of his professional activity, in the relevant market and have a thorough knowledge of the specificities and approaches to be adopted.